Why pain? Just because homegrown rail like Rupay is promoted? And players who don’t even have sanctity for data of Indians are sidelined.
Just look at Russia’s recent history: when war broke out with a NATO ally, MasterCard and Visa suspended their services, and the whole ATM network went to hell because ATMs and POS were heavily dependent on Visa and MasterCard.
However, Russia was saved because domestic txns in Russia ran on MIR [otherwise whole Russian economy would have collapsed].
Cost to merchants is already recovered by banks and the government in other ways. Like less ATMs, less demand of bank notes etc. as mentioned in the article.
I am hoping that Cred along with Kuvera may have a chance of competing with Zerodha.
But I would still side with Zerodha because they have proved themselves already and also it’s bootstrapped and so the company doesn’t have anyone else to please.
@alexnazy as pointed out by @yagnesh01 in past post “…little late…” — Almost everyone has chosen their sides [Zerodha/Dhan/Groww/AngelOne], so if a new player enters the fray, he must have an edge feature.
The second question for the new player to consider would be “how he will get users to pay?”
But the majority of the Indian population don’t have a Demat account. So there is a big market to be tapped into.
Yes I understand that not everyone will need a demat account. Especially for people who invest through mutual funds. But India has a big population. Even 1% is 14 million customers.
True, but given Cred’s emphasis on building a trustworthy community, would I be able to get to their mf brokerage house [Kuvera marriage] if I am not a member of Cred? Don’t know.
But I can definetely say Zerodha/Groww/Dhan/AngelOne/Idirect/Motilal Oswal, and others would be the first options to consider for new users - aprt from agents and mf websites.
" While sharing about the experience, the passenger, Manasvi Saxena tweeted on Tuesday, “My Uber auto driver tonight was the Chief Growth Officer at Juspay, doing user research for Namma Yatri. If this isn’t peak Bengaluru, then what is!”"
“Further replying to a comment, the co-founder of MoMoney said, “It didn’t feel like a user interview but a casual chit chat and yet he asked all the right questions. I only got suspicious because the conversation was well articulated, else there was no telling.””
I guess Fi has influence (founders are ex-Google Pay) and so can lobby their way into featuring in lists while Jupiter is not. Even though Jupiter is a better product (IMHO) and has more users. Yes, this is borderline conspiracy theory.