To your 1st question:
Building a banking experience that works for users who have been positively impacted or had a great experience with products like Uber and Zomato. The simplicity and experience these products brought to their sectors is what we strive to bring to the banking space. We want to be a part of the big moments in our users’ lives. Whether it’s when they get their first job or buy their first car, we want to be able to guide them with the financial decisions involved in these life experiences. Our strategy is focused on users’ day-to-day interactions with money and to empower them to utilize every dollar successfully.
To your 4th question:
No, this battle can’t be won solely through cashbacks