# David Velez on How to Build a successful Start-up?

**URL:** <https://community.jupiter.money/t/david-velez-on-how-to-build-a-successful-start-up/1615>\
**Category:** Community Events\
**Created:** [1 October 2020 18:10 UTC](https://community.jupiter.money/t/david-velez-on-how-to-build-a-successful-start-up/1615 "2020-10-01T18:10:51Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![Seher\_Mehta1](https://sea2.discourse-cdn.com/flex020/user_avatar/community.jupiter.money/seher_mehta1/32/912_2.png) [@Seher\_Mehta1](https://community.jupiter.money/u/Seher_Mehta1)\
**Post date:** [1 October 2020 18:10 UTC](https://community.jupiter.money/t/david-velez-on-how-to-build-a-successful-start-up/1615/1 "2020-10-01T18:10:51Z")

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Did you know No. of Nu Bank customers is more than the total no. of Neobank customers across the globe?! 😮  
Learn how he built such a massive company from the man himself:

_PS: Timestamps attached for your assistance below the video:_

[![](https://us1.discourse-cdn.com/flex020/uploads/jupiter/original/1X/ccf2187ec7887e9ab1e29213badff302a515054c.jpeg "How to build a successful startup? | Jupiter Primetime") ](https://www.youtube.com/watch?v=CLL_Pns1484)

**04:40:** Spirit of Community & Co-Creation at Jupiter  
**08:15:** Introduction of David  
**10:00:** Why did David leave his cushy job at Sequoia & started Nu Bank?  
**13:53:** How did Nu Bank get its first 1000 users?  
**18:50:** Why did Nu Bank go for **Purple** Credit Card?  
**20:24:** Why do we call ourselves Jupiter?  
**21:10:** Why did Nu Bank start with Credit Cards?  
**28:50:** Reaction of Competition on Nu Bank’s entry  
**34:30:** One mistake where the team didn’t utilise customer’s feedback!  
**39:00:** Nu Bank’s North Star Metric  
**40:55:** Rapid Fire round  
**47:25:** Should banks become a super app?  
**49:20:** David’s Most Loved feature of Nu Bank  
**51:00:** Advice for Founders

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**Author:** ![Dev](https://sea2.discourse-cdn.com/flex020/user_avatar/community.jupiter.money/dev/32/786_2.png) [@Dev](https://community.jupiter.money/u/Dev)\
**Post date:** [3 October 2020 07:34 UTC](https://community.jupiter.money/t/david-velez-on-how-to-build-a-successful-start-up/1615/2 "2020-10-03T07:34:12Z")

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What an insightful talk, an NPS of 88 is crazy!